Do Consumer Responses to Media Food Safety Information Last?

Food Safety Information on the Internet: Consumer Media Preferences

*Author for correspondence: Phone: +1 302.831.6514; Fax: +1 302.831.6395; E-mail: [email protected] Broader food safety communication may help engage consumers and contribute to an overall improvement in food safety. Results of an online questionnaire demonstrate the importance of the Internet in food safety communications about foodborne illness outbreaks. Despite the great potential of social m...

Consumer Perceptions Of Food Safety

Understanding Consumer Responses to Product Risk Information

Two experiments examine how message framing moderates consumer responses to product risk information. The findings suggest that contrary to an influential theory, consumers exposed to loss-framed messages exhibit a general aversion to product risk involving both short-term adverse effects and more permanent harm. In contrast, consumers exposed to gain-framed messages differentiate among differe...

Food Safety and Fear: Factors Affecting Consumer Response to Food Safety Risk

The objective of this research was to explore the factors that affect consumers’ responses to low probability food safety risks. A survey of two thousand consumers was conducted in mid-2003, yielding a response rate of 32.0%. The analysis indicated a family-oriented response to food safety risks. Primary meal planners, women, and members of households with young children were the most likely to...

Food Safety and Consumer Choice Policy

A gricultural biotechnology has the potential to help address a wide range of public health, nutritional, agricultural, and environmental problems in developed and developing countries, as described in a wide variety of scientific (NRC 1985), government (Glickman 1999), industry (Council for Biotechnology Information n.d.), and international (Persley and Lantin 2000; FAO 2003) sources. Despite ...